Product Features
Advanced Marketing Management
Advanced Search Report
Cross-screen planner
Multivariate orientation
Content and data integration
Custom creative services
Advanced campaign management tools can automatically create campaigns, build new campaign structures, dynamically select and adjust ad copy, and save you a lot of work. You can quickly change and add products and price changes to existing structures.
Intuitively search your workflow to visualize your customers and marketing campaigns in a tree structure. Regardless of the level of sophistication, you can quickly navigate through campaigns and understand the relevance of the various parts of your marketing campaign. With batch editing, you can quickly update quotes based on past performance.
Plan and buy ads across screens and formats. Analyze existing TV and digital plan or data set combinations to determine optimal inventory mix and budget allocation by channel, and then accurately assess reach, frequency, and impact.
Use multiple options, including inventory targeting, to choose the ideal combination of targeting based on the site, application, and category.Or, target based on audience segmentation, device type, manufacturer, operating system, browser, connection, or location (from country level to postal code).
Integrate Creative Cloud asset libraries with customer data in Adobe Analytics and Adobe Audience Manager to make collaboration between design and marketing teams a reality. When you combine them, you can create creative elements that are recognized and available for marketing campaigns to create an insight-based, personalized advertising sequence.
Create memorable interactive custom ads that not only sell products, but also appeal to your audience from an emotional level. With help from strategy and consulting to asset development and marketing campaigns, companies can free up time to consider global strategies.
Product Advantages
Interconnect data
Analyze and segment existing data sources that are otherwise irrelevant to help you truly understand your audience, then help you take advantage of these insights to guide action and deliver unified, coordinated marketing across all media and marketing channels.
Intelligent search marketing management
Maximize your search, shopping, and redirect marketing campaigns with AI and data integration without relying on guesswork to grow. Campaigns run automatically and no longer require manual optimization, so you are free to focus on the big picture.
Unified end-to-end advertising stack
The only true omnichannel DSP that supports TV, video, display advertising, local, audio, social and search marketing campaigns in a single solution. This gives you an in-depth understanding of all channels, comprehensive planning, purchasing, management, and optimization (both advanced and private) to achieve better results and reach your audience more broadly.
Large-scale personalization
Advertising is often the first interaction between a customer and your brand, so it's important to make these impressions work. We combine art and science to enable you to extend your bidding and optimization strategy by accessing Adobe Sensei and create thought-provoking dynamic messages and ad sequences based on audience data through Advertising Cloud Creative.
Our Services
Adobe certified solutions partners who provide a full range of product implementation services
Project design
Communicate with the company to understand the needs, combine the latest industry trends, and customize the most appropriate advertising management solution
Data interconnection
Get through all data sources, segment and analyze them, generate data reports, and help with advertising marketing analysis
Integration service
Integrate Creative Cloud asset libraries with customer data in Adobe Analytics and Adobe Audience Manager
Develop and run
Develop and validate the Advertising Cloud, run automated campaign management, advanced search, custom ads, and more
Regular maintenance
Review the analysis report regularly to give the most appropriate advice and optimize the maintenance platform function